Use Zapier to connect REACH and Mailchimp. Build your Zaps, automate your workflows and ensure your data is synced between your apps.
Zaps, triggers and actions: Zaps are workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a Zap, and an action is an event a Zap performs.
Here are some example Zaps you can see how you can create automations between REACH and Mailchimp.
Note: This are meant to be examples. Triggers and Resulting Actions can change at any time.
To learn how to build your Zaps, please visit our Zapier Integration article.
REACH Triggers > Resulting Mailchimp Actions
As an example, when a New Supporter is created in REACH, you can create a Zap to automatically Add a Subscriber in Mailchimp.
| REACH Triggers | Description | Resulting Mailchimp Action | Description |
| New Supporter | Triggers when a new supporter is created. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
| New Supporter | Triggers when a new supporter is created. | Add Subscriber to Tag | Add an email address to a tag within an audience. Note: the email address must already be subscribed to the audience. |
| New Supporter | Triggers when a new supporter is created. | Add Note to Subscriber | Adds a new note to an existing subscriber. |
| Updated Supporter | Triggers when a supporter is updated. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
| New Sponsorship | Triggers when a new sponsorship is created. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
| New Sponsorship | Triggers when a new sponsorship is created. | Add Subscriber to Tag | Add an email address to a tag within an audience. Note: the email address must already be subscribed to the audience. |
| New Sponsorship | Triggers when a new sponsorship is created. | Add Note to Subscriber | Adds a new note to an existing subscriber. |
| Updated Sponsorship | Triggers when a sponsorship is updated. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
| New Sponsorship Supporter | Triggers when a new sponsorship supporter is created. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
| New Sponsorship Supporter | Triggers when a new sponsorship supporter is created. | Add Subscriber to Tag | Add an email address to a tag within an audience. Note: the email address must already be subscribed to the audience. |
| New Sponsorship Supporter | Triggers when a new sponsorship supporter is created. | Add Note to Subscriber | Adds a new note to an existing subscriber. |
| Updated Sponsorship Supporter | Triggers when a sponsorship supporter is updated. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
| New Donation | Triggers when a new donation is created. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
| New Donation | Triggers when a new donation is created. | Add Subscriber to Tag | Add an email address to a tag within an audience. Note: the email address must already be subscribed to the audience. |
| New Donation | Triggers when a new donation is created. | Add Note to Subscriber | Adds a new note to an existing subscriber. |
| Updated Donation | Triggers when a donation is updated. | Add/Update Subscriber | Add a new subscriber to an audience of your choosing. |
Mailchimp Triggers > Resulting REACH Actions
As an example, when a New Subscriber is created in Mailchimp, you can create a Zap to automatically Create a Supporter record in REACH.
| Mailchimp Triggers | Description | Resulting Action in REACH | Instant? |
| New Subcriber | Triggers when a new subscriber is added to an audience. | Create Supporter | Instant |
| New Subscriber in Segment or Tag | Triggers when a subscriber is added to a segment or tag within an audience. | Create Supporter | |
| New or Updated Subscriber | Triggers when a subscriber is added or updated in an audience. | Create Supporter | Instant |
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